Moving on to the next step, Naví has two different options of how to organise the online survey: with dates and times or with less concrete options. For the latter, he can click on ‘Free text’ in the upper right-hand corner to enter such selections as ‘every Wednesday 6PM’. As the screenshot below depicts, he can also click back to the calendar view if he’d rather suggest specific dates and times for his surveys online. Depending on whether Naví enters dates or free text is pretty much the only difference between an online survey and an online poll.
Online surveys are great—they let you get people's opinions, wherever they are, and whenever they're free to fill out your survey. But some surveys are best filled out offline—from door-to-door surveys where you may not have consistent internet coverage, to in-house QA assements inside factories and other areas with limited connectivity—and QuickTapSurvey is a great option to build offline surveys that are perhaps even better than online ones.
My favorite survey maker is by far Survey Anyplace (https://surveyanyplace.com/). It allows you to incorporate your logo, colors and other brand elements as well as images, video, and animations into your surveys – making them a fun experience instead of just another form you need to fill out on the internet. It also adapts to every device and environment including iOS, Android, phone, tablet, your native app, a tab on your Facebook page, your web app, etc. And it’s super easy to gather your data to analyze! I definitely recommend it for those looking for fun survey experiences that will keep their audience engaged!
Today, there are more ways than ever to take the measure of people or at least their digital personas. Particularly in advertising research, many firms stand ready to piece together the trail of online and offline traffic, transactions, and social media activity that we often unconsciously leave. But there are still countless applications for surveys, blends of art and science that seek to enhance understanding of a topic by asking people about what they do or think. Surveys are used to support almost any aspect of a business that intersects with an audience, whether customers or partners. That can include digital marketing campaigns, customer service and helpdesk, employee satisfaction, political polling, event feedback, and many other purposes.
As one of the biggest names in survey apps, SurveyMonkey offers more than just a tool to arrange your questions and gather answers. It also includes templates and pre-written questions that are designed to help its users get accurate answers and unbiased results by avoiding conflict of interest and questions that insinuate the "correct" answer (check out SurveyMonkey's post about Survey Bank for more info—and tips on how to make your own questions unbiased). Then, you can check your survey against other survey stats from the same industries in SurveyMonkey's database, giving you a way to benchmark your answers and know what they really mean.
Ipsos is a funny name for one of the oldest and largest global market research companies. They were founded in 1975 and if you follow US politics, you'll recognize them partnering often with Reuters to produce approval surveys of Congress, the President, and other notable figures. They're headquartered in Paris, France and publicly traded on the Paris Stock Exchange. They have revenues of over a billion dollars – Ipsos i-Say is just a small piece of their business.
If you're wondering what it'll feel like to take your survey, SurveyPlanet's preview mode is just what you need. It'll show a live copy of your survey that you can fill out, right from the same window where you're editing your survey. You can have the answers display one at a time or in a list—and if you choose the former, expect to be surprised at how quickly they load. It's a fast survey tool that'll help you get answers quickly.
You can add full-featured survey questions, with everything from text answers to multiple choices with images and a matrix of answers. There are even rules to skip and branch your survey based on previous answers, and a dashboard to analyze your survey results that you can share with others. It'll even record answers as they're entered, so you'll get all of your results even if some are only partially completed.
Paid survey site companies invest billions of dollars into marketing research online. They always want to find out more intricate details of a consumer's relationship with their product. Whether it's a new television show or just an existing product line, companies like Disney, Samsung, and Sony go to great lengths to find out their ideal audiences.
Or, you might already have an app that includes a survey builder. Many form builder apps include survey templates, and all could be used to make a survey with a little extra work. Marketing automation tools—including email marketing apps like Constant Contact and VerticalResponse—also often include survey builders, so if you're already using one of them for your marketing it might be best to use it for surveys, too.
And lastly, let's discuss privacy. In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion. After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along. More importantly, they take consumer information privacy seriously. When they compile their reports for their clients, they scrub all data of any identifying information.
Companies these days are expanding their office boundaries to incorporate the idea of working from home. These companies offer employees flexible working hours, better pay and freedom from office walls. Even though the internet is flooded with many online jobs, there are some that offer better pay. Here is a list of companies that pay $16 per hour or more to work from home.
On their own websites, bloggers make money by selling their own products or advertising others. Advertising revenue is generated through advertisements, sponsorships, or affiliate marketing. In addition to their own blogs, many bloggers look for online writing jobs. Freelance writing provides a steadier stream of income than blogging, and it is easier to start making money quickly – making it a great way to supplement your income as you grow your own blog.
Clayburn Griffin, a digital marketer who finds remote work suits him best, hopes more companies see the benefits that can be gleamed from remote workers, “I really hope employers start to realize this and offer more time to their employees to work from home. I think they don't because they're afraid of abuse and because it feels like there is no oversight. You can't see what an employee is doing, and that feels like giving up some control. All that should matter, though, is that they're getting the work done.”
Perhaps the most important part of the survey process is the creation of questions that accurately measure the opinions, experiences and behaviors of the public. Accurate random sampling and high response rates will be wasted if the information gathered is built on a shaky foundation of ambiguous or biased questions. Creating good measures involves both writing good questions and organizing them to form the questionnaire.