Many of these offerings provide rich toolsets for survey design and a number of amenities to create better-designed surveys, starting with a range of questions. However, designing, executing, and analyzing the results of high-quality surveys can still require a level of expertise that can be gotten through extensive training. Indeed, while my reviews didn't discuss acquiring and evaluating survey samples in-depth, as they are only incidental to the tools, this is a discipline in and of itself.
Return on Time – Is it an hour of your life for $2.00 or truly a fifteen minute survey? We find out if the Return on Time (similar to Return on Investment) pans out. Surely, some will be better than others for not wasting yours. Basically, we've evaluated not only how much you actually get paid to take surveys but also how long it takes to earn that cash
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Alessandra Ceresa, Marketing Director of Greenrope, finds he can balance his work and life much easier when he works remote, “Because much of what we do is not constrained within the hours of 9-5, I am able to go to the gym in the middle of the day, take a walk, do errands. When I take these sorts of breaks, the moment I sit back down to work, I am focused. My life is balanced because I get all of my work done and have time to actually live my life.”
Survey tools aren't usually fun to use, per se, and yet SurveyGizmo promises to be "survey software that will make you smile." You might find that its whimsical robot avatar or playful design make you smile, or you might smile over the form editor that's far simpler to use than most—one that helps you not have to think much about the type of question you need to add. Its beautiful survey themes,with live previews in a demo browser and mobile device, might even make you smile.
Other tools that provide for more flexibility include piping, which is the ability to insert information from previous questions. For example, if a respondent had a Samsung phone in one question, then a follow-up question could be personalized by using that information. It could be phrased as, "You said you had a Samsung phone. What influenced that purchase?" as opposed to simply, "What influenced the purchase of your phone brand?"
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.