IOCS is a not-for-profit research organization that conducts studies and experiments on shopping-related behavior – things like how we, as consumers, evaluate products, how we make the buying decisions, etc. Although the focus is mostly on shopping related behavior, some of their experiments and studies include broader areas of marketing, psychology, and economics.
Harris Poll has made a strong presence in the market research industry. They are a member of the National Council of Public Polls (NCPP), the Council of American Survey Research Organizations (CASRO), the Council for Marketing and Opinion Research (CMOR), and the European Society for Opinion & Marketing Research (ESOMAR). The firm abides by the standards of these organizations, thus proving their reputability.
Return on Time: 3.5/5.0- Their payrate isn’t overwhelming- the average per hour hovers around $3. Depending on the user’s activity on the website, it can take anywhere from a couple of days to as long as a month just to earn CashCrate’s cash-out amount of $20. You certainly won’t be making top-dollar with this site, but despite their low pay they do pay their members consistently.
Companies might also retain more employees if they enact a work from home benefit. Stanford professor, Nick Bloom, conducted a study to evaluate the benefits of working from home. He found workers were more productive, got more done, worked longer hours, took less breaks, and used less sick time than their in-office counterparts. These employees were also happier and quit less than those who went into the office on a regular basis. He estimated that, on average, the company saved about $2,000 per every employee who worked from home.
In fact, opening the talent pool seems to be one of the biggest employer benefits when it comes to a work from home policy. Jessica Greenwalt, Founder of Pixelkeet and Co-Founder of CrowdMed says, “Pixelkeet has been able to attract very talented designers and developers who want to live the freelance lifestyle without having to fish for work on their own. It's also been easy for us to work with clients from around the globe because we have a team member in a timezone convenient for communicating with most clients.”
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Hence, it's no accident that SurveyGizmo offers a rich support library filled with many examples and videos, a vibrant community of users, and in-person training events that are held several times per year in different parts of the country. Qualtrics hosts an annual online conference that brings in speakers to discuss different trends in surveying. If you want to ensure that people with the most intimate knowledge of your survey tools are designing your surveys, a number of the the tools companies offer professional survey design services, including Qualtrics, SurveyGizmo, SurveyMonkey, and Toluna QuickSurveys. The prices of these survey design services must be individually negotiated. It's an option to consider if there's need for a survey that requires extensive custom programming beyond a company's available resources or expertise.
Companies are certainly catching onto the trend, and most have the flexibility to work from home, if not at all the time, at least when needed. It’s changing the way we work, especially in the tech sphere. And while it may not be for everybody, employers may find they can save money and increase productivity for some workers. And for some employees, work-from-home benefits may be the difference between an enjoyable and stressful work life.
They used to be cash-only, but in 2013 they switched over to a points system. Panelists can share their opinions in surveys and complete other various offers in exchange for points. 100 points is equal to $1, and most of their surveys pay up to $3. Survey topics are diverse and cover a variety of different topics. Pinecone Research is unique in that they emphasize consumption related surveys more than other panels.
Alas, while there are elements of Qualtrics that would be of near-universal benefit, only those individuals creating the most sophisticated surveys can justify its off-the-charts cost. Like a full-frame photo professional's digital single-lens reflex (DSLR) camera, Qualtrics is not the best choice for novice online survey designers. It provides very little hand-holding or wizards like other tools do. And at $1,500 per year for its entry-level tier, Qualtrics' pricing begins at about where our No. 2 choice SurveyGizmo's pricing tops off.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.