Ever wanted to ask people what they thought about your business as they walk out the door, or survey people about their preferences as they're walking around your event table? QuestionPro makes that possible with its mobile apps and iBeacons support. With iBeacons placed throughout your location, and QuestionPro surveys embedded in your mobile app or the QuestionPro app installed, you can send push notifications and ask people to complete surveys based on where they are.
Want an easy way to keep track of who's taken your survey? If you're sending your survey to your existing contacts, or the leads you've been working with in your CRM, then you'll want to note their survey responses right along with their other contact info. Just connect your survey builder to your CRM app—and make sure your survey asks for an email address—and each person's survey answers can show up on their profile in your CRM automatically.
Rewards are paid out in cash and PayPal, but the catch of having short surveys is reflected in the pay, which can be miniscule per survey. As you need to earn $50 before you can withdraw anything, that’s a lot of low-paying surveys before you’ve made your money! Some people have complained online that once you get close to the withdrawal amount, the surveys dry up. One way around this is to refer a friend as you’ll receive a bonus when they sign up and you’ll hit your target to withdraw your funds. It’s a bit of a downside, but there are hundreds of very happy consumers who love the site, so it’s worth a shot, especially if you get fed up with the boring or repetitive nature of some of the quizzes elsewhere.
Similar to pretests, pilot tests are used to evaluate how a sample of people from the survey population respond to the questionnaire. For a pilot test, surveyors typically contact a large number of people so that potential differences within and across groups in the population can be analyzed. In addition, pilot tests for many surveys test the full implementation procedures (e.g., contact letters, incentives, callbacks, etc.). Pilot tests are usually conducted well in advance of when the survey will be fielded so that more substantial changes to the questionnaire or procedures can be made. Pilot tests are particularly helpful when surveyors are testing new questions or making substantial changes to a questionnaire, testing new procedures or different ways of implementing the survey, and for large-scale surveys, such as the U.S. Census.
What It Is: Do people ask you your secret to perfect pie crust or how you made that wreath? "Everyone knows how to do something, or has a hobby they enjoy," says Kimberly Lawson, owner of OohLaLuxe.net, who has created fashion and beauty tutorial videos. "These can easily be turned into profits." Simply sign up for a free YouTube account. Then use a smartphone or digital camera to record yourself explaining and demonstrating how you work your magic. (If you're more tech-savvy or have a burgeoning teenage filmmaker in your house, you can use desktop software, such as Windows Movie Maker, to create a slicker video.) "Once you upload the video to YouTube, enroll in its partner program," Lawson says. YouTube will then place ads inside or near your video, and you will earn money from the ads themselves, video views and click-throughs. "The key is to put a unique spin on your video," says Lawson, especially if there are lots of others on the same subject.
CashCrate is a great site pairing traditional surveys with a range of unique deals that can help you make money online. After signing up with a few details and filling in a brief survey for your profile, so CashCrate can identify some basic demographics, you’ll be awarded your first 25 cents and be on your way to greater riches! The best deals and offers are available for US users, and the minimum earnings to have a payout from CashCrate is $20 – which they pay you and their six million users as cash.
When asking closed-ended questions, the choice of options provided, how each option is described, the number of response options offered and the order in which options are read can all influence how people respond. One example of the impact of how categories are defined can be found in a Pew Research poll conducted in January 2002: When half of the sample was asked whether it was “more important for President Bush to focus on domestic policy or foreign policy,” 52% chose domestic policy while only 34% said foreign policy. When the category “foreign policy” was narrowed to a specific aspect – “the war on terrorism” – far more people chose it; only 33% chose domestic policy while 52% chose the war on terrorism.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.