Looking for a survey tool you can run on your own server? LimeSurvey is the app for you. It's an open-source survey project that lets you build detailed surveys, host them on your own, or embed them in Drupal or WordPress sites. Surveys have just about any feature you could want, though you'll have to dig through menus to set them up, add question sections, and then tack on individual questions.
As one of the biggest names in survey apps, SurveyMonkey offers more than just a tool to arrange your questions and gather answers. It also includes templates and pre-written questions that are designed to help its users get accurate answers and unbiased results by avoiding conflict of interest and questions that insinuate the "correct" answer (check out SurveyMonkey's post about Survey Bank for more info—and tips on how to make your own questions unbiased). Then, you can check your survey against other survey stats from the same industries in SurveyMonkey's database, giving you a way to benchmark your answers and know what they really mean.
CashCrate is a great site pairing traditional surveys with a range of unique deals that can help you make money online. After signing up with a few details and filling in a brief survey for your profile, so CashCrate can identify some basic demographics, you’ll be awarded your first 25 cents and be on your way to greater riches! The best deals and offers are available for US users, and the minimum earnings to have a payout from CashCrate is $20 – which they pay you and their six million users as cash.
But if your business is online, QuestionPro works, too. Send out your survey on social networks, via email, or have it shown to customers as they're leaving your site. QuestionPro supports dozens of languages, so you can see what people are thinking no matter where they live. Making a survey won't even take that long, since you can upload a Word document with questions and QuestionPro will turn it into a survey.
Survey tools aren't usually fun to use, per se, and yet SurveyGizmo promises to be "survey software that will make you smile." You might find that its whimsical robot avatar or playful design make you smile, or you might smile over the form editor that's far simpler to use than most—one that helps you not have to think much about the type of question you need to add. Its beautiful survey themes,with live previews in a demo browser and mobile device, might even make you smile.
Mainly conducting polls for governments, public bodies and the business world, Opinion Outpost is a popular survey site as unlike some sites, which require you to accrue a significant amount before you can claim your money, it has one of the lowest payout thresholds. You only need to fill out five surveys, earning a couple of dollars, before being able to claim pay, so you can redeem your money more quickly.
A questionnaire, like a conversation, should be grouped by topic and unfold in a logical order. It is often helpful to begin the survey with simple questions that respondents will find interesting and engaging to help establish rapport and motivate them to continue to participate in the survey. Throughout the survey, an effort should be made to keep the survey interesting and not overburden respondents with several difficult questions right after one another. Demographic questions such as income, education or age should not be asked near the beginning of a survey unless they are needed to determine eligibility for the survey or for routing respondents through particular sections of the questionnaire. Even then, it is best to precede such items with more interesting and engaging questions.
The apps on this list offer more than that. They help you tackle advanced techniques, like gathering images, recording audio, integrating with calendars, and crafting questions that get unbiased answers. Some are best online, while others shine in mobile apps or in offline world on a clipboard—it's true, several of these survey apps allow you to print out your questionnaire, then add the results to the app. This roundup focuses on survey tools offering standout features, with an emphasis on apps that make it easy to get started.
Tirena is a Managing Senior Analyst for Gartner Digital Markets. She graduated from Christopher Newport University with a Writing Intensive BS in Biology with a focus in genetics, obtained a Masters in Public Health from George Mason University, a Writing Certificate from the University of Cambridge and a Marketing Certificate from Georgetown University. Follow her on @TJDingeldein for insights on marketing, data science, and startups.
Create a new survey—or employ a pre-made template—and you'll find a survey editor where each question is on its own page with a unique, full-width background image. Instead of having theme options for the entire survey, you can tweak the font, color, opacity and more for each question. And there's still the survey tools you'd expect—tons of question types, branching and logic, and more—inside the fanciest surveys you'll ever see.
Companies, brands, and organizations from around the globe are constantly seeking the opinions of people just like you to help shape the products they develop and how they market them. They count on paid online surveys to provide them with reliable information. If you spend time online and enjoy giving your opinion, paid surveys are a great way to earn a little extra cash while helping these companies.